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Intel unveils innovative smart cockpit solutions to embrace a new era of software-defined cars

Nov 8 2023 2023-11 Power Intel
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During the 2023 China International Import Expo, Intel exhibited a new generation of Core core intelligent cockpit platform for smart cars, hoping to use Intel's powerful CPU and integrated GPU computing power, rich software stack, open platform and large-scale manufacturing advantages to help Oems create a more immersive cabin experience for users.

     During the 2023 China International Import Expo, Intel exhibited a new generation of Core core intelligent cockpit platform for smart cars, hoping to use Intel's powerful CPU and integrated GPU computing power, rich software stack, open platform and large-scale manufacturing advantages to help Oems create a more immersive cabin experience for users. To meet the evolving needs of users for intelligent driving of future cars.

     Today, the rapid development of technology is driving the automotive industry rapidly towards a new future. At the heart of this change is the shift from distributed architecture to central computing architecture, making the future of cars defined by software a major trend. Wang Jun, vice president of Intel and general manager of localization and vehicle products in China, said: "The development of electric, intelligent and connected vehicles has become the mainstream of the entire industry, which not only requires more comfortable and safe driving, but also needs to bring users a more interactive new experience. "As the industry's leading semiconductor supplier, Intel not only has a unique advantage in intelligent driving, but also has been working with a wide range of system integrators, software suppliers and automakers to help build the future software-defined vehicles that are smarter, more comfortable, safer and shareable, accelerating the automotive industry into a new phase of development."

     At present, in the automotive electrical and electronic architecture to the central computing transition, Intel launched a new generation of core core intelligent cockpit platform. The platform combines powerful computing power, open architecture and excellent software compatibility to enable a highly customizable in-car experience that continues to evolve throughout the vehicle's life cycle, enabling a better experience for consumers and creating new revenue drivers for automakers and eco-partners. Its specific highlights are as follows:

     Powerful computing power: PC-level processors using Intel 7 process technology, with powerful performance, can provide car manufacturers with huge innovation space, create a "unique" cabin, and bring users the ultimate experience;

     Powerful game capabilities: Through PCIE high-speed interface, the platform can expand independent graphics cards, and create the cabin's top image processing capabilities through integrated display + unique display, allowing users to experience 3A level games in the cabin, and bring users more shocking visual, game and AI experiences;

     Powerful AI capabilities: Powerful computing power and a complete tool chain enable automakers to transplant large models to Intel platforms to run offline, out of the cloud and into the car, thus making the cockpit more intelligent. Compared to cloud operation, this approach leads to lower latency and better user experience, while saving traffic costs;

     Powerful ecosystem: Across the ARM and x86 ecosystem, users can use traditional Android applications at the same time, but also anytime, anywhere to achieve office, entertainment, video editing and online meeting functions.

     Intel has a long history of building software-defined architectures. Intel has pioneered the adoption of software-defined architecture in data centers over the past two decades and is now applying this modern software-defined computing architecture to a variety of edge devices, including vehicles. To better serve this transformation journey, Intel is committed to disrupting the status quo and providing the industry with more flexible and differentiated options. Previously, in the Chinese market, Intel was not only the first company in the industry to launch the Atom core multi-screen domain control vehicle open platform, but also the first enterprise to release open source virtualization software ARCN, which helped customers create unique cabin products.

     In addition, it is essential to ensure the stability and resilience of the supply chain in the automotive manufacturing process of the future. Intel will help create a more resilient and sustainable supply chain to reduce the impact of supply chain disruptions in key markets around the world. In addition to making significant investments around the world, Intel continues to expand its manufacturing, packaging and testing base to provide a geographically diversified supply chain for the automotive industry. During the pandemic, despite the impact on the global automotive supply chain, Intel was able to fill new orders while filling existing ones. In 2020 and 2021, Intel delivered 107% of its expected shipments to automotive customers.

     In this ever-changing digital age, Intel's vision has always been to help automakers shape the future of mobility by providing open architectures and a leading portfolio of hardware and software products that help them build safe, connected, and intelligent vehicles. Facing the future, Intel is also actively planning the development of the next generation of new platforms for central computing to reduce the complexity of automobile manufacturing, help automobile manufacturers speed up the time to market, thus accelerating the intelligent development of the automotive industry and embracing the new era of software-defined vehicles!

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